Paid ads, set up right the first time.
Paid advertising is precise and technical — a wrong pixel, a missing conversion event or a badly structured account will quietly waste budget for weeks before anyone notices. We set up the account, the tracking and the first campaign structure correctly from day one.
What's included
Everything a small business needs before spending a single euro on traffic.
Meta Business Suite setup & pixel integration
Business account, pixel placement and event tracking configured correctly, so you can actually measure what's working.
Ad account creation for target market & region
Accounts set up for your specific market and currency, avoiding the common setup mistakes that limit reach later.
Facebook & Instagram campaign configuration
Campaign structure, audience settings and creative placements matched to your actual goal — leads, sales or awareness.
Google Ads setup & basic campaign structure
Conversion tracking, keyword-based Search campaigns or Shopping/Performance Max setup, depending on what you're selling.
Audience targeting & retargeting strategy
A first-pass audience plan, plus a retargeting setup so visitors who didn't convert the first time see you again.
Account linking across brand sources
Website, Meta, Google and analytics tied together so data flows correctly between all of them — no orphaned pixels or broken links.
Why setup matters more than budget
Conversions before traffic
Without a working conversion event, you can't tell what's actually generating leads — spending more budget just hides the problem faster.
Structure controls cost per click
A tightly themed account structure keeps ad relevance high and cost per click down — a messy account pays more for the same result.
Small budgets need it more, not less
With €5–10/day test budgets, there's no room for setup mistakes to burn through the learning phase.
How it works
Discover
Goal, product, market and current setup.
Structure
Accounts, pixel and conversion events.
Launch
First campaign live with a test budget.
Review
Check results, adjust targeting and spend.
Common questions
Do you manage the ad spend, or just set it up?
Setup is the core of this service. Ongoing management can be added on top once the account is live and performing.
What's a realistic starting budget?
Most small accounts start meaningfully testing at €5–10/day for 2–3 weeks — enough to get real signal without high risk.
Facebook, Instagram or Google — which should I start with?
Depends on your product and buying intent. We'll recommend a starting channel based on where your actual customers already are.